Deerah — Palestinian Bridal Thobes & Occasion Dresses in Amman

hand-embroidered pieces. The founders, Sara and Omarr, describe themselves as a couple living in Jordan with Palestinian and Lebanese roots. The brand's stated purpose is to bring tatreez into contemporary dressing, with production in Jordan and hand embroidery carried out by refugee women artisans.

For bridal dressing, Afnan offers a specific example of how the traditional embroidered thobe can become a wedding outfit. Its official page names a chiffon base with silk lining, bell sleeves and full customization. It lists 150 hours of hand embroidery and an eight-week production period for that design. The matching shawl is sold separately. Those details belong to Afnan and provide a starting point for discussing a similar garment rather than a timetable for every Deerah order.

Amira takes a different bridal direction through a customized A-line shape. Its published details identify crepe, DMC embroidery threads, tulle sleeves and veil, plus satin accents on the belt and sleeve cuffs. The page says the team contacts the customer for measurements after an order is placed. The official photograph shows a white gown with sheer sleeves and delicate light-coloured embroidery, offering a quieter colour treatment than the red and multicoloured motifs visible in Afnan's photographs.

The evening collection includes Bana, a blue satin dress with floral hand-embroidered tatreez accents. Its product description also explains that measurements are requested after ordering. Layan, another named evening design, uses lavender chiffon with a broad embroidered skirt and detailed neckline. Its page specifies a polyester-chiffon and Lycra blend, custom sizing and suitability for wedding guests or formal evening events. These examples show embroidery appearing in different colours, silhouettes and placements across the occasion range.

Customers seeking an individual design can book a consultation call. The discussion covers the occasion, silhouette, fabric and colour, embroidery technique and placement, motifs and accessories. Deerah then prepares a rough sketch and proposal. A detailed design package and fabric swatches can be discussed separately, with the additional design fee distinguished from the garment price.

Planning depends on the amount and method of embroidery. Check the production period for the selected piece with the team. The shipping policy distinguishes production from delivery and says some orders leave the Amman atelier while others ship from a US warehouse. It currently lists shipping within Jordan as free.

Contact is available through the official website, omarr@deerah.co and the Jordanian WhatsApp link for +962 79 859 1346. The Contact page separately publishes +1 845 347 9187 for text messages. Use the consultation booking process to arrange design discussions and confirm any atelier appointment. The published pages establish an Amman production location without presenting a street address or public walk-in schedule.